The results
- Working closely with the team at Workout Meals Ecom Nation has helped to revitalise the brand, arrest subscriber attrition and grow revenue by over 25% in Q3 of 2022 over Q2.
- Email Marketing has led the way with flow and campaign activity designed to engage customers and make them more likely to replenish their orders. Flow revenue alone doubled while open and click rates were maintained at a healthy 35% and 8%, respectively.
- Workout Meals had a string brand when they approached Ecom Nation, but was not making enough of the connection to 'Real'. A subtle but important shift in communications has pushed the importance of 'Real' with their customers and resulted in a new mantra across all communications, Real Ingredients, Real Food, Real Results.